What are you doing to ensure my data privacy?

Last updated: 18/06/2020
We are committed to ensuring the security and privacy of your data.
We strive to give you complete transparency to your personal data. Do you want to:
  • View/download your personal data?
  • Edit/rectify some personal information?
  • Change your email preferences?
  • Erase your profile?
You can do all of this by logging into our website and accessing the 'My Account' page. The freedom to do all this by yourself, allows you to get things done much faster, without having to call Customer Service.
We would also like to assure you that we use your data only to improve our products and services for you.
Here is how your data is used:
  • To process your orders, display your purchase history and help you manage your adidas account;
  • To keep you updated with our latest products, news and special offers;
  • To enhance your shopping experience by customizing the content and communication so that it is relevant to you;
  • To continuously improve our products, services and sites from your reviews;
  • To provide you with Customer Support;
You can learn more about our privacy initiatives on our Privacy Notice.
If you have any further requests/concerns, our privacy team at DataProtection@adidas-Group.com is happy to assist you.

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